Tech
Checkout Champ vs. Traditional Checkouts: Which Converts More?
Are you worried about shoppers leaving your site before they complete checkout?
It’s probably your checkout smoothness. If it’s slow, people may get irritated, lose interest, and move to another site.
Standard checkout systems often cause a lot of friction. They use multiple pages, and there’s too much data to enter. Checkout Champ tackles these head-on. It comes with guest checkout, mobile-friendly design, and auto-fill options.
This way, there’s way less friction for shoppers when completing the checkout and buying a product, and that automatically speeds up conversions. Let’s learn more about this by comparing Checkout Champ and a regular checkout system.
1. Page Load Speed
When someone is ready to buy and has reached the checkout page, the user experience determines if they’ll stay or leave.
Regular checkouts make users go through many different pages. First, they see the cart with all their items. They click a button and wait for the new page to load while they type in shipping information. Then another click brings them to a billing page, then the details of their payment, and finally the confirmation page.
Popular platforms like Shopify and WooCommerce take around 2-3 seconds to load, even when they offer single-page checkouts.
Checkout Champ works differently. It uses single-step checkout pages where everything happens in one place. Buyers will see the payment, shipping, and billing details together. That’s why the platform boasts of a 1-second load speed.
Thus, users experience almost 10 times faster e-commerce checkout speed compared to traditional systems.
2. Payment Processing
Traditional checkouts redirect you to different websites when you pay. You click “pay now” and suddenly leave the store. PayPal opens in a new window, or your bank’s verification page loads. You type in your details, wait while it processes, then wait more as it bounces you back to the shop.
If the redirect fails, you may see an error message. You have to start over, which is frustrating for shoppers.
Checkout Champ keeps you on the same page, no going to other websites. Everything happens in one place.
- It supports over 270 payment processors like NMI, WithReach, Stripe, and PayPal, with 100+ currencies.
- It lets shoppers see prices in their local currency, reducing confusion and avoiding currency conversion fees.
- Real-time pricing display shows prices in round numbers.
- Autofill features help buyers enter payment and shipping details easily.
All this speeds up the payment and lets users finish shopping faster. Fast payment processing doesn’t give them time to doubt. They decide to buy, they pay, it’s done. Speed removes all the friction.
3. Mobile Optimization & Responsiveness
Traditional checkouts were not really designed for smartphones or tablets.
The buttons are tiny and hard to tap accurately. Text looks cramped and small. Form fields don’t align properly on narrow screens. You have to pinch and zoom constantly just to read everything. You often tap the wrong button by accident because everything’s so close together.
Around 97% of mobile shoppers leave their carts due to issues like these. Checkout Champ solves these problems as it suits mobile shoppers:
- The buttons are thumb-sized and spaced apart so you can’t miss.
- Text is large and readable without zooming. Everything automatically fits your screen size perfectly.
- Auto-fill allows buyers to complete forms in seconds.
Plus, you can modify these checkout pages to match your brand identity in terms of color and overall design. The experience stays smooth whether customers use a phone, tablet, or desktop. People finish buying quickly and easily.
4. Knowing Your Customers Better
When increasing your conversions is the main aim, you cannot just focus on fast checkouts. A smooth checkout is a great way to fetch customers indeed, but you also need to study the data about your shoppers to retain them in the long run.
Traditional checkouts usually give you basic numbers. You see how many people bought something, how much they spent, and the total number of orders. If you want to know more, you need to buy separate analytics tools and connect them yourself. This might take custom development.
For instance, WooCommerce gives you lots of details about your buyers. But you’ll need tech expertise and other plugins to get the most out of it.
Checkout Champ puts everything in one place and keeps things user-friendly. You get all the data you need to know shoppers better:
- Use a single dashboard to track data points like web traffic, sales, subscriptions, behavior, and trends.
- Learn more about affiliates, chargebacks, fraudulent activities, and customer lifetime value.
- Understand user behavior, trends, buying journey, and customer preferences to fine-tune your campaigns.
All this data gives you a holistic view of your shoppers and helps find your target customers. This can further help you send across the right marketing message to the right people.
For example, your data may show that customers who buy protein powder also check out your workout guides. You can email them fitness tips along with supplement offers instead of random promotions.
The Bottom Line
Now we understand that old school checkouts may have worked out well in the past, but aren’t really effective now. They have multiple pages, slow payment systems, and clunky mobile designs. This seriously slows down checkouts and makes shoppers leave for a quicker one.
Here’s why Checkout Champ has an edge over traditional checkout systems:
- Loads in under 1 second, leading to smoother and faster checkouts.
- Everything is built-in like payments, upsells, analytics, and CRM. No costly third-party apps or tech expertise needed.
- Mobile-friendly pages offer an effortless checkout experience.
- Keeps customers on one page during payments, along with supporting 270+ payment processors.
- Offers granular user data for better analysis and personalizing campaigns.
If you plan to give the software a try, consider partnering with Checkout Champ developers from a reputable firm like CodeClouds. They’ll set everything up, find what’s working for you, what’s not, and help you fetch more sales.
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